Mailchimp
Classic
Email marketing platform
The most established alternative with a larger app ecosystem and AI content generation for marketers leaving Brevo.
Campaigns
Automations
Segments
Freemium · from $0
Brevo AI
AI tool
Email marketing with AI assistance
4.3
Freemium · from $0
Best for Small businesses sending campaignsOverview
Brevo combines email, SMS and automation with AI subject lines, send-time optimisation and content generation at a lower price than legacy suites.
Key features
- AI subject lines
- Send time optimisation
- Automation flows
- SMS and WhatsApp
- CRM included
Pros
- Cheaper than legacy platforms
- Contacts not billed twice
- All channels in one place
Cons
- Template editor less polished
- Reporting is basic
Brevo AI screenshot
Captured from the official website
Brevo AI replaces
AI alternatives to Brevo AI
ActiveCampaign
AI
Customer experience automation platform
More advanced marketing automation workflows than Brevo, for teams needing sophisticated customer journeys.
Marketing automation builder
AI predictive sending
Email and SMS marketing
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Klaviyo
AI
AI-powered email and SMS for ecommerce
Stronger ecommerce-specific email/SMS automation and AI segmentation than Brevo, ideal for online stores.
AI content and subject line generation
Predictive analytics (CLV, churn)
Deep ecommerce integrations
Freemium · from $0/mo
MailerLite
AI
Simple, affordable email marketing
Similar affordable, easy-to-use email marketing platform with AI writing tools, a close Brevo competitor.
AI writing assistant
Drag-and-drop builder
Automation workflows
Freemium · from $0/mo
Omnisend
AI
Email and SMS marketing for ecommerce
Ecommerce-focused email/SMS platform with AI content tools, appealing to online stores comparing against Brevo.
AI campaign content generation
Pre-built ecommerce automations
SMS and push notifications
Freemium · from $16/mo
HubSpot
Classic
CRM and inbound marketing platform
Full CRM-and-marketing suite for teams that outgrow Brevo's email-marketing focus and want an all-in-one platform.
CRM
Email marketing
Landing pages
Freemium · from $20/mo
Zoho CRM
AI
Affordable AI-powered CRM suite
Broader CRM and marketing suite at a similarly affordable price point as Brevo, with AI insights via Zia.
Zia AI sales assistant
Marketing automation
Pipeline and deal management
Freemium · from $14/user/mo